Struggling with Facebook Ads? Set Up Business Manager Now!

If you are struggling with Facebook ads or managing your business on Facebook, it is time you look into Facebook Business Manager (FBM). Through this business manager platform, you can organize your Facebook business assets efficiently and keep them safe. To know more about FBM and how to create FBM account, you must keep reading this article.
As we progress in this article, we guide you in all the steps on ‘How to create a business manager account?’ So, you can either create your Facebook Business Manager account on your own or hire a trusted digital marketing company in India to do it for you. Buzztag Media is one such leading social media marketing agency in India that can assist you in this journey.
What Is Facebook Business Manager?
If your business uses the social media platform Facebook for branding and promotion, Meta’s Business Manager is perfect for you. Often known as Facebook Business Manager, this free tool is created by Meta to help you organize your online business assets in one space and keep them safe.
It is essential to protect your online marketing assets with increasing cyber hacks taking place all across the world. So, through this tool, you can organize your Facebook ads and Instagram marketing activities and protect them. This free tool also lets your team access all the marketing assets at once so your marketing efforts are executed smoothly.
The key functions of the Facebook Business Manager are given below:
- The FBM platform lets you track your brand’s advertisements on Meta Platforms like Facebook and Instagram. So, you are provided with the data on how your ads are performing so that the social media marketing agency India can optimize your ads for better results.
- You can use this tool to give access to different partners and agencies of your marketing assets like ads. However, you don’t relinquish your ownership of the assets at the same time.
- This tool helps you keep personal activities separate from professional ones on your social media profile. So, you can avoid worrying about posting the wrong posts in the wrong place.
Now let us see how to create FBM account so you can organize and secure your online business assets.
How To Create A Business Manager Account on Facebook?
Before you know how to create FBM account make sure you have a personal account on Facebook. Additionally, you can create up to two business manager accounts from your account. Let’s now see how to create a business manager account on your Facebook.
Step 1: Visit Business.Facebook.com
Through this website, you need to log in to your Facebook profile or Instagram account and go to the Facebook Business Manager section. Next, mention your business name and business email along with your name. Check your business email for confirmation and accept it to verify your email. Once your account is confirmed add all the details of your business as required on the platform.
Step 2: Add Your Business Assets
Once your business manager account is created list all your business assets. Look for the ‘Business Settings’ option and click on ‘Pages.’ Then you can add all your Meta assets like your Facebook accounts and other existing accounts. On the ‘Instagram account’ section, you can connect your business Instagram as well.
A leading digital marketing company in India like Buzztag Media uses this FBM tool to organize their different advertising campaigns on Facebook. So, multiple team members can access these ads in the ‘Ad account’ section at the same time. This helps create an efficient workflow process during the campaign creation and analysis.
Step 3: Manage Users and Permissions
Once you have added all your business accounts visit the ‘People’ section to manage the permissions. In this section, you can invite team members and provide them with access to particular accounts in their departments. So, make sure that you have a list ready for which team gets access to the specific account.
Try making this list before you learn how to create a business manager account on Facebook. Once you grant access to your team members or your hired digital marketing company in India they can access your accounts. However, the full ownership of all the accounts remains with you.
Step 4: Enable Security Features
Whether you are giving access to your business partners, team members, or a social media marketing agency India, ensure that your security features are on. Go to the ‘Security Setting’ and choose the two-factor authentication step to add a layer of security to your business accounts.
Additionally, ensure that your website domain is secure and doesn’t have any unauthorized access.
Step 5: Set Up Payment Methods
You can add your payment methods to set your billing options whether it is credit or debit card or UPI. Just ensure your billing details are correct so you can avoid disruptions during marketing campaigns.
Step 6: Start Managing Your Business
Once your payment is secured you can start using Meta Business Suite to manage and monitor your businesses. From analyzing your business campaign performance to optimizing your campaigns by an efficient digital marketing company in India, Facebook Business Manager helps you improve your business marketing efforts.
You can use the tool to schedule your posts and run ad campaigns while tracking their performance all in one platform. This helps you streamline your marketing efforts while organizing them in one platform.
Conclusion
Now that you know how to create a business manager account on Facebook are you willing to use this free tool to organize your Facebook ads and Instagram activities? This tool helps you to secure your business marketing assets while organizing your assets under one platform. So, when your team or partner requires access to them and collaborates on a campaign they can easily access it on the platform.
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