Avoid Costly Mistakes! Rules for Facebook Ads Manager

Digital marketing is a dynamic game that requires constant development and adaptation to stay ahead in the game. You need a team of marketing experts who constantly keep updated on social media trends and digital strategies to boost your marketing efforts. One such update digital marketing companies in India are noticing is Facebook Ads Manager Updates 2025.
Facebook Ad Update 2025 can be tricky when navigating Facebook’s 2.8 billion active monthly users unless you are unaware of the update. From resources to finances, all aspects of your Facebook ad marketing efforts go in vain when you are not up-to-date with new changes in Meta Ads regulations.
Therefore, hiring a trusted digital marketing company in India like Buzztag Media might help you avoid costly mistakes when it comes to Facebook Ads Manager. A social media marketing agency Indian hires helps avoid these costly mistakes through these changes.
Latest Rules for Facebook Ads Manager for Marketers to Avoid Costly Mistakes
When it comes to a digital marketing company in India, it’s essential to research and take notes of regular updates on social media platforms. So, marketers can optimize their marketing strategies accordingly for the best outcome for their marketing efforts.
Updated Objectives on Facebook Ad Manager
In the latest Facebook Ads Manager Updates 2025, most objects for ad campaigns remain the same with the addition of new objectives. You can choose your preferred objective that aligns with your business goal to get the best outcomes. The latest Facebook Ad Update 2025 consists of six objectives that you can choose from: leads, traffic, awareness, app promotions, engagement, and sales.
Latest Feature: ‘Optimize Text per Person’
To make marketing efforts more dynamic, Meta added a new feature, ‘optimize text per person.’ This feature helps automate and personalize your Facebook Ads captions, descriptions, and headlines based on what works for your target users. You can use this feature to optimize your captions based on Facebook’s algorithm that makes your descriptions user-friendly. So, you can attract more traffic to your ad campaigns.
Instagram Reels Ads Are On
Do you miss TikTok reels? If so, Meta introduced Instagram reels to meet the demands of short-form content audiences. So, you can divert your marketing efforts towards Instagram reels to capture the attention of short-form content lovers. Social Media Marketing Agency India has utilized all marketing strategies to boost brand visibility on social channels whether it’s on Meta platforms or other platforms.
The short attention span of audiences makes these reel features attractive for businesses to market their products and services. However, previously Facebook had certain account requirements to allow these reels but with the latest Facebook Ads Manager Updates 2025, you are not limited to any requirements.
A New Privacy Update For Added Security for Teens
Facebook users in the last decade saw multiple incidents related to teens that caused more harm than good. One of these target incidents includes target ad suggestions for teenagers based on their interests that impacted teens negatively. Ads promoting weight loss, dating, and sexual content are negative and not age-appropriate.
Hence, Facebook Ad Update 2025 puts a stop to this feature and allows it for only those above 18 or in some cases 21 for target ads. This change will allow teens a safe space for interaction on social media.
Say Goodbye To 20% Rule
Facebook Ad Update 2025 bids farewell to the 20% rule on text images for adverts. Now, you can have more creative freedom to create your ad images for your campaigns. A digital marketing company in India can save more time now and use that time to create more captivating ad images.
However, while Facebook cannot outright reject your ad images it does rate them to show their reach possibility. Facebook Ads Manager rating comes with ‘High, Medium, Low, or Ok’ options so design your image accordingly to maximize your marketing reach.
Updated Automated App Ads Feature
As a leading Social Media Marketing Agency India, Buzztag Media leverages AAA or automated app ads features to boost your marketing campaigns. Through AAA you can create fully automated marketing campaigns for the best results. Now with the Facebook Ad Update 2025, you get access to Facebook’s Manual App Ads that offer multiple sets of ads for a single campaign.
So you can create multiple ads using this feature for a single campaign to run on multiple platforms. Additionally, you can automate or manually combine creatives and test them for a better campaign for a dynamic audience. However, if you are running out of time and need high-performing content opt for the AAA feature to get your highly automated, single ad campaign.
Limiting Data on iOS 14.5
If you are using any device with iOS 14.5, you might find your Facebook Ads Manager affected by the latest update. Facebook Ad Update 2025 saw a new privacy change for iOS users 14.5 who can opt in or out of data collection for Meta platform advertising.
So, advertisers can decline the use of their data for advertising purposes so Facebook or Instagram cannot target these audiences with targeted ads. A major loss for app marketers while a big gain for iOS users avoiding data collection and data leaks.
Concluding Facebook Ads Manager Updates 2025
So, if you are someone who has been creating ad campaigns using Facebook Ads Manager, these updates are essential to take note of. However, if you are pressed for time then hiring a trusted digital marketing company in India, like Buzztag Media, will help you stay ahead of the Facebook advertising game.
Their expert marketers keep updated on Facebook Ads Manager rules and regulations to optimize marketing strategies for the best outcome. So, you can boost your marketing efforts by leveraging their knowledge and expertise in the digital landscape.
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